SoundCloud only has "50 days to live"?

News : 18 Jul 2017 : Alex Cooper
SoundCloud CEO Alex Ljung has been forced to deny the accusation that the SoundCloud platform is 50 days from going under.
Due to supposed losses via lavish employee perks, the online music behmoth is fighting off a lot of rumours that they are close to bankruptcy. With over 170 employees made redundant just last week it is a rumour that is not easily put to bed.

Alex released an official statement to try and dispell the cloud of negativity:

"Hey everyone,

There’s an insane amount of noise about SoundCloud in the world right now.  And it’s just that, noise.  The music you love on SoundCloud isn’t going away, the music you shared or uploaded isn’t going away, because SoundCloud is not going away.  Not in 50 days, not in 80 days or anytime in the foreseeable future.

Your music is safe.

Along with each of you, we’ve built this incredible creative community of artists, podcasters, DJs, producers and more who are the driving force in pushing culture forward in the world. That’s not going to change. Last week we had to make some tough decisions to let go of some of our staff, but we did this to ensure SoundCloud remains a strong, independent company.

Thank you for the outpouring of love and support. Some of you have asked how you can help – spread the word that we’re not going anywhere and keep doing what you’re doing – creating, listening, uploading, sharing, liking, and discovering what’s new, now and next in music.

SoundCloud is here to stay.


In response to this, a supposedly disgruntled SoundCloud employee had this to say:

“I don’t believe that people will stay.  The good people at SoundCloud will leave.  Eric [Wahlforss] said something about the SoundCloud ‘family,’ and there were laughs.  You just fired 173 people of the family, how the f—k are you going to talk about family?”

Either way, not a good time for SoundCloud and its employees.
by Alex Cooper
18 Jul 2017